Category Archives: Business

Why Techstyle Is Considered the Silicon Valley of the Fashion World

Dan Ressler and Adam Goldenberg are two well known entrepreneurs, who started Techstyle Fashion Group. Techstyle Fashion Group is the parent company of Fabletics, which is highly popular and has over one million paying members.


Adam Goldenberg started out in the business world when he was at the tender age of fifteen. He started his first company soon after, and it was called Gamers Alliance. It was a platform for people who wanted to advertise in the gaming industry. He sold this company to Intermix Media in 1999. This was all while he was still in high school! He later became the Vice President of Strategy at Intermix Media. At the age of twenty, he became the Chief Operating Officer at Intermix Media.


Don Ressler also made his way to Intermix Media. He sold his first website, Fitness Heaven, to Intermix in 2011. He had been raising capital successfully for various businesses up until that time, which is what inspired him to start his own fashion company. However, he and Adam knew each other from Intermix long before 2011. In 2006, they joined together to start a company called Intelligent Beauty. They decided to create a revolution in the way people shop for clothes online.


That is why they decided to create Techstyle Fashion Group. They created their first company, called Justfab. It had a business style where people could subscribe and become monthly members, during which they would receive clothing and accessories every single month.


Matrix Partners was an investment firm that had invested in Intelligent Beauty, and they decided to invest a lot of money into Justfab as well. Justfab was eventually rebranded and called Techstyle Fashion Group. Techstyle Fashion Group is also the parent of Fabletics, which has over one million members who get clothing every month.


Techstyle Fashion Group and Fabletics have been called the Silicon Valley of the fashion world. After all, they are in the fashion business, but they are using new and innovative techniques, just like Silicon Valley does. Of course, their offices reflect that. In addition, Goldenberg and Ressler have a mission. They are not just out there to make money. They want to change lives and improve people’s experiences for the better. Their clothes are designed to help people feel more confident, which leads to more productivity. For example, it can help them go to the gym more and lead healthier lives.

Don Ressler: Being Successful Through E-Commerce

Don Ressler is an American entrepreneur and businessman who is known for establishing several startups. Fabletics is one of their current brands, which formed through the idea of Don Ressler and his business partner, Adam Goldenberg. They decide to come up with the brand when they began asking themselves what women would consider in choosing a sports outfit. They are stuck between “being fashionable” and “being affordable”, so they decided to combine the two and introduce Fabletics to the public. They founded the company based on their assumption that the demand for athletics wear will keep on going up, and they wanted their products to be fashionable, and at the same time, affordable.


Upon the introduction of Fabletics to the masses, Don Ressler stated that they considered what the people really wanted and their individual kind of style, and not what the current market trends dictate. They added quizzes on their website and thousands of items on display, making sure that all style would fit in. The customers who purchased from their website gave Fabletics a positive review, stating that the brand managed to introduce comfortable and fashionable sportswear at a very reasonable price. Soon enough, more people are visiting their site, and it resulted to the rising revenue of the brand. Don Ressler also asked for Kate Hudson to become the face of Fabletics, making her one of the co-founders as well. With her being the model of the brand, more people became interested and started purchasing their products.


Don Ressler stated that with Kate Hudson on their side, Fabletics will become more successful. As of now, they are regarded as one of the fastest growing companies in the world of online retail, and they just partnered with Amazon recently so that they can sell their products at a broader audience. Fabletics transformed into a multi-million dollar business, thanks to the brilliant ideas of its founders. According to Donn Ressler, he believes that Fabletics is different from the rest of sportswear companies because of how they take women into consideration. He stated that the majority of sportswear companies are focusing more on male athlete, but his company would stay full pledge serving women. He also added that their company offers more discounts than their competitors, and they actually have a VIP pass which the customers can pay for $50 a month, in exchange for fabulous rewards and soaring discounts. Fabletics continue to become one of the leaders in the online retail industry, and in the near future according to Donn Ressler, they will start introducing sportswear aimed for plus sized women.

Don Ressler: The Brilliant CEO Behind JustFab

Looking at Don Ressler, one may not think that he could be a fashion moral leading his brand of clothing, but as the saying goes, ‘don’t judge a book by its cover.’ Don Ressler is the CEO of the large clothing brand, JustFab, which he founded along with his long time friend and business partner, Adam Goldenberg. Don Ressler has always been an entrepreneur who wanted to pursue the big ideas that he had. He is a visionary who believes in implementing his ideas to one day transform them into successful businesses.


No one becomes a big name in the world of fashion overnight. It takes time and effort to learn every little nuance of the business. Don Ressler too had to spend a lot of time doing the same. In the past, he has stated that he never thought that he would be a part of the fashion industry and had to go through an entire process of learning to establish his brand and take it to the position that it currently has in the industry. He had had a good amount of exposure through the course of his professional career, which is also something that had helped him when it came to setting up JustFab.


Don Ressler had his first business when he was still in high school. At fifteen, he had set up his own business which was a software company that grew to be extremely successful. After having the company under his name for a while, he decided to sell it for a huge profit to a company known as Intermix Media. Having brought up his own company from its infancy, Intermix Media thought it would be great to have Don Ressler on board and offered him the position of COO of the company. This was a major step for the fifteen-year-old Don Ressler since not a lot of people in his position were able to get this job. He was the youngest person working at the company and had to shift halfway across the country to take up this position.


Don Ressler has always been considered as a man with a plan. When it comes to the businesses that he sets up, he believes in working with a fixed plan of action, to benefit the company and propel it in the right direction. Using a mix of good business plans and incredible marketing strategies, JustFab has grown immensely to become the multi million dollar company that it is today.

Don Ressler’s Stragies for His Fabletics’ Excellent Branding

Marketing needs to be fresh for it to work. It needs to be innovative and influential and at the same time not overselling the products it offers. When it comes to Fabletics and JustFab, marketing is done to establish a brand that provides the best for the people by making sure that the products respond to the needs of the market.


Don Ressler, the founder of Fabletics, understands that a marketing strategy that doesn’t announce itself to the world with response to the customer’s feedback of the products won’t succeed, and so Don Ressler made sure that in the wake of the strategies of the company, customer feedback is a priority.


Location Strategy


One important quality of a brand or product to be successful is how much it carries in the height of its plans the selection of its location. In the case of JustFab, Founder Don Ressler chose El Segundo, California because it gives a beautiful, prosperous hush of a vibe that at the same time cost-effective in the operations. The location also made Don Ressler understand that there has to be a loose and not a hard kind of online marketing in all the strategies of Fabletics. This factor is the reason why Fabletics is selling the trendy and fresh products in the market because it always makes sure that the goods are responsive to modern taste and preferences.



The new location of JustFab also paved a way to numerous partnerships that Don Resller led. With Ressler’s expertise and guidance, the company right now has established a new fashion line that incorporates new strategies for shopping.

One of these innovative approaches would be the use of Fabletics of the online shopping cart platform.


How it works is like this: when you go online and shop for the Fabletics items you need, you will get directed to an online marketplace. In this market, you can pick which action gear looks best to you when you wear it. Then, if you decide that the clothing you chose finally suits you, you can click order and put the item in your shopping cart.


Should you opt to shop for the item later, you can just leave, and the order in your cart would still be there, waiting for your final confirmation. Neat, isn’t it? This strategy is an example of what’s keeping co-CEO of Just Fab and CEO of Fabletics Don Ressler in the lead.

Different Talents Make Up The Successful Business of Don Ressler and Adam Goldenberg

It takes different types of people to run a business depending on the type of industry it is in. With the fashion industry, it is important for a business to come up with creative fashions as well as gauge customer interest. This involves being able to read the performance of each product, marketing campaign, sales, promotions, and plenty of other factors. This also includes looking at the return rate. When entrepreneurs think about it, running a business in the fashion industry can be very intimidating. However, entrepreneurs can come up with a team that can help with all of the responsibilities of running a successful business.


Don Ressler and Adam Goldenberg are examples of different talents that work on one business. Don Ressler cares about the merchandise while Adam Goldenberg looks at the performance of the sales with the use of analytical tools. Adam reads the data so that he can determine which products are good to continue selling and which products should be discontinued. The selling items are going to last a little longer than the ones that are not selling as well. Adam reads the data carefully so that his company avoid overhead which can be very costly.


The TechStyle Group has also hired tons of creative people so that they can bring products to the customers. When it comes to the work environment, the TechStyle Group makes sure that everyone is cared for. One thing that TechStyle prides itself in is bringing forth a work environment that is welcoming, peaceful, encouraging and overall positive to be a part of. Given that it is a fashion company, it is an example of social responsibility that allows people to buy and enjoy the products without having to worry about a group of people being subjected to inhumane working conditions.


Don Ressler and Adam Goldenberg have put a lot of thought towards the help they are going to get for their business. They did not get into the fashion industry just to make money. Their purpose was for everyone to feel like winners in their lives. Fashion is one of the best ways to do this.

The Development of Techstyle Company by Entrepreneurs Don Ressler and Adams Goldenberg

The fashion industry has been taken to a whole new level thanks to Adam Goldenberg and Don Ressler. The launch of JustFab Techstyle by the two friends has brought about a vast change in the fashion world. Mr. Adam Goldenberg, who is one of the core founders and co- chief executive officer of the company, is behind all its success. He has extensive experience in the fields of product management and internet marketing. Mr. Goldenberg was, at some point, a chief executive officer o his company, Intelligent Beauty, which he founded in the year 2006. Prior to that, he served as president of Brentwood Cosmetics LLC and Allena LLC in the year 2004.


In the same year 2004, he served as the president and chief operating officer of Group of Intermix Media LLC, amongst others. At this point, he met Mr. Don Ressler where they teamed up to find new brand ideas. This came about when Goldenberg launched Hydroderm soon after he co-founded Alena Media. Don Ressler is also behind the founding of Intelligent Beauty, Inc. he is also an innovative executive as his friend Adam Goldenberg. Don had also served in various posts inclusive of being co-founder, chief executive officer, and president of FitnessHeaven.Com. Besides that, he has contributed much to the activities of other companies along with his counterpart, Adam Goldenberg.


The two partners, later on, managed to put up membership-based clothing, beauty, and accessory company called Techstyle Fashion. Despite their weak knowledge of fashion, they were enthusiastic and open to their customers. As a result, the Techstyle Company succeeded. Also, the company is committed to social responsibility and is focused on running successful corporations. According to the two entrepreneurs, Techstyle Company is there to improve lives of women as most of its products are targeted to increase the confidence of women. In this case, Techstyle products include sportswear, denim jewelry, shoe handbags, and dancing costumes amongst others. Apart from these qualities, Techstyle is a huge giver to the community. For instance, it has been involved in various charity events.


Both Adam Goldenberg and Don Ressler are highly focused on achieving success. With a vision to start various companies in the future, they are currently spending sleepless nights in driving Techstyle’s business growth to new heights as the number one distributor of women clothing and accessories globally.

Adam Goldenberg And Don Ressler Are Some Of The Most Innovative Business Leaders In The Fashion Industry

Among the entrepreneurs who are making a difference, Don Ressler and Adam Goldenberg stand out. The duo has collaborated to come up with some of the most fast-forward enterprises that are dominating the global fashion industry.


Don and Adam have quite a history working together. At first, the two teamed up together to form Alena Media. Through the marketing and e-commerce departments of the company, Adam and Don raised millions of dollars in revenue. When News Corporation purchased Alena Media, Adam Goldenberg and Don Ressler sought to pursue greater opportunities in the business world.


With the fortune the duo had made in their past ventures, they teamed up to startup JustFab Inc. Through JustFab, they were able to come up with disruptive business models around the fashion industry. In the year 2003, they teamed up with Kate Hudson after discovering that the active wear industry was gaining a lot of traction. This industry also had gaps between what was available to consumers and what the customers wanted. The trio saw an opportunity to provide high-end athleisure apparels at a reasonable cost.


Adam Goldenberg and Don Ressler’s creations which include JustFab, TechStyle and Fabletics are brands which deliver a broad range of fashion items that are customer-specific. Over the past few years that these brands have operated, they have been able to capture millions of customers who shop daily on the digital platforms provided by enterprises. According to Adam Goldenberg the JustFab Inc. family boast of a membership of over 10 million subscribers.


Fabletics provides two options for membership. One can choose regular or VIP membership status. The VIP membership attracts a monthly subscription fee of $39.95, but this amount can be converted to any apparels of choice on the platform.

When JustFab began, it was delving into an Amazon-dominated industry. But by the end of the year 2011, the company had acquired over 4 million members, and its revenue was on the upward trajectory. Over the past half a decade, the number of subscribers on the platform has grown significantly, and now the company has a massive following of over 10 million subscribers.


While thinking about how they could grow JustFab Inc., Don Ressler and Adam Goldenberg sought to employ the services of professional model Kimora Lee Simmons. She was given the roles president, creative director, and face of the company.


The active use of technology has also contributed to the growth of JustFab. With more people preferring to shop online, JustFab can only keep growing.

Nick Vertucci and the Current Housing Situation in California

According to Nick Vertucci, the lack of the affordable houses in California is reaching the crisis level. The problem is more pronounced at the coast. This includes San Francisco, San Jose, San Diego, and Los Angeles. The cost of a house in these places has increased by 75% for the last 5 years. Currently, an average home in California cost $500000. The price is double the national average cost. Furthermore, the low-income class people have little chance of becoming homeowners in the future. However, many of them are the tax-paying bedrock of California.

Regarding economic activities, California is a booming state. The rate of unemployment is down, and tax revenue is not high. It is one of the states that has the highest per capita income. However, California has been experiencing the highest adjusted poverty rate in the past few years. Nick Vertucci also predicts that there is the need for a serious correction if the previous methods do not give good results.

About Nick Vertucci

Mr. Nick is the Chief Executive Officer and Founder of the Nick Vertucci Group of Companies. He is a full-time real estate investor with expertise in purchasing the properties that are owned by banks. Throughout his career as a real estate professional and investor, Nick has assisted many investors with the rehabbing, purchasing, and renting of banked owned assets. Furthermore, Nick Vertucci has extensive experience and knowledge in property development. He can help clients who are looking forward to home ownership.

Before he settled into the career of becoming a real estate investor, Mr. Nick founded Coastline Micro, a company that he served as its Chief Executive Officer and President. Under the leadership of Mr. Vertucci, Coastline Micro had more than 100 employees, and it was the leading provider of computer systems and solutions to various industries. Besides being a real estate investor, Nick is also professional trainer and mentor. He has been offering professional training to novice real estate investors throughout the United States of America. Nick is the founder of NV Real Estate Academy, an organization, which he founded in 2017. It is through the academy that Vertucci has been training and mentoring people on how to take charge of their financial future.

Jason Hope; Making the World a Brighter Place

Currently people use smart technology as a convenient tool in their lives, but Jason Hope believes that in a few years, smart technology or ‘Internet of Things’ will become a much more common feature in everyday life. Corporations need the latest technology to keep their cutting edge in the business world and to lure clients, but what about devices that allows us to automatically make coffee as soon as the alarm goes off, because the technology is connected? Imagine not having to worry about not leaving the lights on, as you can check your device to shut the lights off? Jason Hope thinks that this ability to connect will happen very soon, eliminating a lot of waste and making lives safer.

Jason Hope attended Arizona State University and earned his BS in Finance, and later at the W.P. Carey School of Business, ASU, got his MBA in Business. Since then Jason has been busy with several enterprising paths in industries that maximizes computer information systems and technology. Located in Scottsdale, Arizona, Jason is an entrepreneur, futurist, philanthropist, and investor. He has a committed interest in local politics in Arizona and nationally as it pertains to business and Jason on Facebook.

He also has an interest in helping other young investors realize their dreams, as his site, Jason’s Hope is a grant program. High school seniors and college students are invited to submit a solid idea and technology plans, which Jason looks at personally. If he likes a plan, students can receive anywhere from $500 to $5000 to make solid technological ideas get off the ground. While Jason is all about the technology when it comes to business and giving back by helping others, there is another part of Jason’s Hope which is philanthropy and learn more about Jason.

The one organization that stands out is the SENS Foundation. SENS is focused on taking a different approach when it comes to aging. They are driven to find the cure for diseases like heart and lung diseases, and Alzheimer’s. Traditional medicine treats diseases like these once they occur, while SENS focuses on trying to make these diseases never occur in the first place. Jason Hope is looking towards the future in various ways; technological, future investments, investing in young entrepreneurs, and supporting research to rid the world of diseases and aging. The future looks very bright indeed and read full article.

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Tim Armour on Beating the Benchmark

To say there is a lot of debate between proponents of active fund management and passive index investing would be a serious understatement. Certainly Warren Buffett’s advice carries a lot of weight as he urges more investors to use low cost index funds. Enter, Tim Armour, Chairman and CEO of Capital Group, one of the world’s largest investment firms. He has a unique perspective regarding the ongoing discussion.

He certainly appreciates Buffett’s wisdom and style of investing. Evaluating companies from the bottom up and investing for the long haul is proven. However, Armour points out that index funds provide no protection during market downturns and times of increased volatility. He also underscores the need for investors to do better than the crowd during difficult times. His answer to the dilemma is something of a hybrid approach and learn more about Tim.

While acknowledging that most active fund managers will under perform the benchmarks, he advocates two simple filters to find the best options. Low management fees and high rates of manager ownership. When these two factors are in place there is a greater likelihood of beating the benchmarks. This conclusion comes after comprehensive research of thousands of funds through multiple decades. So, here’s to potentially happier and more lucrative retirements.

Tim Armour has been Chairman of Capital Group since July of 2015. They are a premier investing firm and home of the American Funds. Tim has over thirty years of investing experience all with Capital Group. He started as an equity investment analyst and holds a bachelor’s degree in economics from Middlebury College and more information click here.